social media
Liberating the media space

Liberating the media space

Zimbabweans are using social media to bypass state control of traditional news and information platforms We live in a fast-moving world where traditional media have been forced to adapt to changing times. Media houses...

COVID-19: In Kenya, social media are aflame

COVID-19: In Kenya, social media are aflame

One rule for the ruler… The Kenyan Twitterverse turned into a furnace on 15 June after the Kenyan opposition leader, Raila Odinga, displayed his Covid-19 test results on social media and appealed to the people to take...

The writing on the wall

The writing on the wall

African media: where are the marketers? Marketing is vital in identifying how to monetise not only digital platforms but also traditional media This has been particularly evident in the continent’s newspaper industry,...

Cheap, flexible and growing

Cheap, flexible and growing

Radio: power to the people Terrestrial radio remains the most popular means of accessing news and entertainment in Africa, even with the advent of the internet Of all the media platforms, radio is still, by far, the...